Strength and Power: An Overview

What is Strength?
In my view Strength is the ability of a person to make things happen as per his desire. You can dream about a lot of things, but none will be come true until and unless you have the required ‘Power’ to accomplish that particular objective.

A man in his life requires playing different roles. The role of a son, brother, boss, employees, father, nationalist, student, teammate, team-leader, teacher, player, coach, entrepreneur, and more. Therefore, the kind of strength required by the same person will also vary as per his role and environment.

For example, to get good marks in competitive examination one will require emphasizing on mental abilities than on the muscles. On the other hand when it comes about winning a sprint race the greater emphasis will be on physical strength. Also, there are numerous scenarios where you will require a combination of mind as well as muscles.

The other important fact is that there exits different strengths that are neither muscular nor mental in nature (Like social, spiritual, political powers). Whether you call it ‘strength’ or ‘Power’ the stuff remains same.

Different States?
The terms like inner power, outer power, potential, kinetic etc fall in either of the categories.

Utilizable: Which can deliver you results in a short while.
Inert: The strength/Energy/power which exists, but cannot be utilized. This means that the kind of strength is useless until transformed to utilizable form.
This can be understood from example of carbohydrates and fat in the body. Carbohydrates deliver instant energy, while fat acts a sustainable somewhat slower source of energy.

In the Holy Ramayana is the story of lord Hanuman who was unaware about his strengths. When Jamwanta Ji reminded Hanuman about his powers then he made the historic jump from India to the beach of Lanka.

It’s time that you realize your true potential, increase it, and turn it into utilizable-form. The smart reader like you must not require any extra explanation.

Necessity of Power?
In every type of society, is prevalent the universal principle of dominance. One who has power is likely to be treated with more respect and is likely to receive more benefits.  Here, the kind of respect can be external or internal depending upon the capability, nature, and good-will.

The big fish will consume the smaller fishes be it a pond in the United States, India, Russia, Sweden, China or any other part of the world.  The simple truth of life is that the level of acceptance (natural or forced acceptance) will be directly proportional to the amount of power you have.

Rich getting richer and poor getting poorer is nothing, but the derivations from this simple equation.

What Increases Your Strength?
The factors like your knowledge, wealth, social influence, expertise, friends & family, your skills, your ideas etc add to it.

Also, other people will support you only when they will see some sort of profit. Therefore, a helpful person is likely to receive more help than an ordinary or a troublesome person.

Required in Conflicts and Retaliation:
It might sound inappropriate, but in time of a minor dispute among individuals or a fully flinched war between nations; it is the power & strength that comes handy. A wise man will never initiate any kind of trouble. Anyhow, when the situation arises he will retaliate or might attempt to end the conflict in its initial state.

Retaliation is a very serious act and must be done with extra precaution, caution and care. There are situations when you are not left with any other option. In Chanakya Neeti it has been said:

What Is Business Simulation ?

Business simulation is a technique for developing, testing, and evaluating business strategies in a virtual environment before committing real money and effort in the marketplace. With the latest computer technology, state-of-the-art business simulations can manage hundreds of variables simultaneously and provide tremendous realism. AIMA creates business simulations using its unique and powerful software model, Chanakya®.

Why Business Simulation?
The Philosophy behind the management simulations is “learning by doing” i.e. if you want to learn dance or play an instrument, or fly an airplane, you must practice. Airline pilots practice on flight simulators likewise the business simulators assist the managers to hone up their skills for making smarter business decisions.

What Will Be The Learnings?
You will have a realistic and enjoyable learning experience, where you actually manage a muti-million company and benefit with :

Understanding the cross-functional relationships among various management functions.
Exposure of running a company in a simulated environment without causing damage to a live company.
Honing operative and strategic decision making skills under constraints of time, finances and information.
Understanding the financial implications of the decisions taken.
Helping in finding and employing the available information for the data analysis of their own and competitor's business.
Understanding the importance of team work under trying business situations and above all
Gets a synoptic view of a company's operations and experience the thrill of running a company in a competitive environment.

Being Straightforward in life? Good or Bad

Straightforwardness is a quality appreciated by many, followed by a few, and understood by even fewer. Well! That was my observation and yours might be different from mine. Still, we will agree that the confusion regarding acceptance and rejection of this human trait is quite huge.

We hope to be straightforward in life. No lie, no bending of facts and no diplomacy. I mean, if the situation doesn’t force, then who will desire to do all that? That’s straightforwardness in one form. The other side is that people relate it with rudeness, arrogance, and several other unpleasant attributes.

The people in favor will appreciate you for being a straightforward man. On the other hand the people who are not in support of your ideas will criticize you for doing so.

Now let us take the expert’s opinion. Chanakya said that “A man must not be too straightforward because the trees standing straight in forest are chopped out first”

Does this means that it’s bad to be straightforward? Well! It depends on the circumstances and a wise man cannot afford to do it the wrong way.

Actually, the straightforwardness is a quality to be admired. Anyhow, when you implement it the wrong way then it becomes a quality to repent. On giving a little thought I was able to conclude it’s applicability. Hopefully you will agree to that.

Social Straightforwardness:
When dealing with a second person, third person, or a group of persons; we must be careful. The simple rule is that you can only act straightforward when in a situation to bargain. When you are the Boss and things are under your control.

If the situation is opposite, speak with lots of sweetness on your tongue. That sounds wicked, but in fact is the simple truth of life. Accept it!

To prevent misinterpretation I would like you to go through the following lines:

Straightforwardness has nothing to do with rudeness, impoliteness, anger, or frustration.
It has definitely to do much with clarity.
Always, think about the consequences and the outcome. It’s not a good idea to invite trouble for the sake of looking bold in front of others.
Personal straightforwardness:
Despite of all that confusion you must be very clear and straightforward  with yourself. I mean your priorities must be crystal clear in your mind. No fog of any sort.

The ideal situation will be where you can answer a question in ‘yes’ or ‘no’. The problem is that in many real-life-situations it won’t be possible to do so. When such situation arises then you will require using the ‘discretion‘.

When you know who you are, what are your priorities, what you desire to accomplish, and how to accomplish; then most of the problems will get solved automatically.

* Be straightforward with yourself and don’t allow yourself to cut corners.

Trying to Prove, What you are Not?

Denial of reality has become the new trend. More and more people are falling prey to this disease. I am sure that you must have encountered people who are good at nothing, but dialogues. The problem is that instead of relating themselves to real physical world, they dwell in some wonderland.

They are the most hopeful people who believe that things will turn better with time and they will achieve everything they desire. On the other hand their actions might not be compatible with their goals.

We Humans Have a Tendency To Compete:

It is primitive human nature to compare & contrast own status and possessions with that of others. In the same manner others do it as well. This creates a kind of competition among us to be richer, powerful, influential, and happy than others. This tendency creates the complex system of hierarchy with conflict for dominance at different stages.

* The top-most reason for people to be sad is nothing but happiness of others.        

Why People Pretend and show-off?

The reasons can be many. The most prominent ones are:

As an attempt to fulfil pride/ego.
To gain acceptance.
To create safeguards.
In this world people are bound to believe as things appear to them. Someone might be very good at something, but no one will notice until and unless he shows/proves his skills in-front of others.

Considering the message in previous paragraph we can easily understand the reason for so many people trying to prove themselves as someone they are actually not.

Lets take example of a student, who after watching a movie gets inspired from the character and tries to copy him in his life. This kind of approach can be beneficial in few cases, but proves disastrous in most of them.

Your life and your surroundings are unique and same is the case with person standing next to you. The best (and perhaps the simplest) advice will be to adapt and adjust as per your environment.

* I mean how difficult is to accept this simple and life-transforming reality of life?

There is no point in Trying to Prove, What you are Not? Instead, you must get engaged in the tasks that you perform best. On doing so for a while you will realize that there absolutely no requirement to be anyone else.

* Steve Jobs never tried to act like Steve Jobs because he himself was Steve Jobs.

Conclusion:

Be yourself.
Focus on things you can do best.
Don’t just Hope, better make plans and act upon them.
Better become someone-who-matters (in Reality).
Showing-off, jealousy, unjust comparisons etc. will not take you on the path of true glory. Work for satisfying yourself instead of proving something to others. Work and act in a manner that you will have nothing to regret upon, when you will begin the journey for next world.

Useless Education

Chanakya Neeti says that

Education will be considered useless until it is not put to some practical use. The life of an uneducated person is a total waste. Similar is the case with an army without a commander…

Everyone says that there exists a great power in knowledge. The fact is so true that all of us will accept it without any sort of objection.

Knowledge is Like Fuel:
What we don’t realize is that knowledge is like fuel. Its true potential is hidden and you won’t be able to utilize it until and unless you set fire to it.

Another interesting fact is that fuel comes in multiple shapes and sizes. We have coal, gasoline, LPG, and even rocket propellants. Same is the case with knowledge.

Every type of knowledge is meant for a specific or multiple tasks. You need coal for a barbecue, gasoline for your car, and nuclear fuel to run few special aircraft carriers. Now, considering the same in terms of knowledge we can say that an accountant needs knowledge of accounts, a doctor needs knowledge of medicine, and a soldier requires knowledge of combat. The list can go on and on.

Effective Utilization:
Today, the major concern is not about acquiring knowledge. You can easily get desired information on any subject. Be it science, philosophy, religion, history, geography, computers, or any other field of study.

Usually the problem arises when you are unable to find any means of utilizing the knowledge that you acquired.

* It’s not sufficient to have gasoline. You also need a car.

Please Don’t misinterpret:
I don’t mean to say that one must restrict himself from acquiring more and more knowledge. This type of approach will prove nothing, but a self-sabotage.

You can understand this by going through a simple daily life example. When your car runs out of Gasoline, then what you do? Yes! We refuel it. This way it can be concluded that no matter what, more and more fuel will be needed. There is no harm in stocking it (the knowledge) and it’s not illegal to do so.

If driving a car is your key area of concern then too you will need other kinds of fuel. Why? Because life is a combination of different activities i.e. you not only drive a car, but cook your food as well.

Different fuels for different tasks and in the same way you will need different types of knowledge for handling different kind of jobs.

* Excess of knowledge is a perfect means for building safeguards.

 Conclusion:
The world will consider your education to be a useless education, provided you gain success in finding a practical implementation for it. (Especially, for your major area of concern)
Knowledge is like fuel and it’s up to you to utilize it in the way you desire.
There is no problem with stocking fuel i.e. gaining more knowledge and upgrading your skills.
Knowledge related to other fields is also important because in life you require playing multiple roles.
The easy means to support or reject this approach is to utilize the comment box placed below.

Your Attitude Towards Your Mistakes?

Almost all people perform Mistakes in life. Any mistake done by any person is either the outcome of his unplanned activities, sub-consciously planned activities, or sometime it just happens. The good thing is that every failure comes with a great lesson for smart individuals, provided it’s not too late.

Here, I have tried to share my observations about the attitude & approaches that people reflect towards the mistakes done by themselves and ones those were performed by others.

One of the most commonly observed approach is that majority acts like a judge when the mistake was done by others. However, if the same mistake was made by them, then the same person acquires role of a qualified lawyer. Truly! An impressive attitude … (Not really).

The fact remains “You must lie in your bed, the way you made it“. A mistake is a mistake irrespective of the explanations and theories you have. The most damaging things that you can do to yourself are:

Becoming habitual
Committing more mistakes to justify the mistake that was done in past.
Denying reality
Keep on arguing at the complain counter of life
Taking them lightly
In my society, the consumption of alcohol is considered bad. I am sure that no society loves drunkards and drug-addicts. A person begins with single shot a day and then comes the time when his whole day finishes in taking shots one after the other. A person must be more cautious about making smaller mistakes that are hard to identify and might lead to some very serious trouble.

There exist a few people who can be anything, but never be wrong. This attitude provokes them to do more and more inappropriate tasks. If you have a point to prove then better prove it to yourself. Prove yourself that “You are a wise man with a very high self-esteem and not that damaging-ego”.

I have seen men arguing for hours in an attempt to prove that they were correct and it was the time, situation, somebody, or something else that was responsible. Maybe or maybe not. Still, none cares.

The million dollar question is whether the person learned something from his mistakes or not. Learning is just the part of the process and it becomes justifiable only after a proper implementation of the idea that was acquired.  Denying the reality will not have any effect on the truth other than making the situation even worse.

Some say that everyone gets a second chance. How can you be so sure about the second chance? If you are, then you might not be playing wholeheartedly. Having a casual attitude towards your mistakes is “An another Big Mistake”? I know that am not sounding sweet, but please bare with me.

You need not to say is loudly that you were wrong; because the more important thing is that, you feel it from inside. What I am trying to say has nothing to do with acquiring depression or feeling low from inside. Just be in the right attitude and be aware about the reality.

How Business Policies are made

Start with a cage containing five monkeys.

Inside the cage, hang a banana on a string and place a set of stairs under it. Before long, a monkey will go to the stairs and start to climb towards the banana. As soon as he touches the stairs, spray all of the other monkeys with cold water.

After a while, another monkey makes an attempt with the same result - all the other monkeys are sprayed with cold water. Pretty soon, when another monkey tries to climb the stairs, the other monkeys will try to prevent it.

Now, put away the cold water. Remove one monkey from the cage and replace it with a new one. The new monkey sees the banana and wants to climb the stairs. To his surprise and horror, all of the other monkeys attack him.

After another attempt and attack, he knows that if he tries to climb the stairs, he will be assaulted.

Next, remove another of the original five monkeys and replace it with a new one. The newcomer goes to the stairs and is attacked. The previous newcomer takes part in the punishment with enthusiasm! Likewise, replace a third original monkey with a new one, then a fourth, then the fifth. Every time the newest monkey takes to the stairs, he is attacked.

Most of the monkeys that are beating him have no idea why they were not permitted to climb the stairs or why they are participating in the beating of the newest monkey.

After replacing all the original monkeys, none of the remaining monkeys have ever been sprayed with cold water. Nevertheless, no monkey ever again approaches the stairs to try for the banana. Why not? Because as far as they know that's the way it's always been done round here.

And that, my friends, is how company policies are made.Amazing Quotes StoriesLovely Thoughts for Lovely People Just Like You

What is life?

This is definitely one of the hardest questions to answer. We all are breath-taking living beings, but most of us fail to understand life at a spiritual and emotional level. There are many quotes on life by famous personalities and writers; each one expressing a summary of their life-experiences and lessons-Learned.

Still, these are the views of other people. Those theories and ideas are like a hint (not the complete answer) to understand something much important i.e. your own life.

It is 100% indisputable that the circumstances around every individual differ from those of others. This difference can be major or minor on comparing life of two individuals, but surely there exists a difference. In other words, we all are uniquely identifiable beings with a unique set of circumstances. This means that what’s applicable for your neighbor might not be applicable for you and vice-versa.

Thus the conclusion so far is that Life is Unique. Anyhow, this is a well know, unimpressive, and incomplete fact. So what is the correct answer for the Question “What is life?”.

After studying a couple of books, consulting a few people, and hard online research I was able to frame and finalize a theory that delivers the clearest answer to the question mentioned at the top.

Life is a canvas. Yes! Life is a canvas to create a drawing that will be considered final on the doomsday. Now before you stare with skepticism, I will request you to consider following reasons for similarities between them.

(1)

At the time of birth you were provided with a blank sheet with nothing on it. At this stage the canvas is in its purest form. A baby has no business plans and meetings to attend.

(2)

Then the drawing begins. The very first outlines are drawn by the parents or  guardians. This includes the introduction to language, culture, lifestyle, and religion.

The strange as well as interesting part is that it is not you, but others who determine your course of action at initial stage. The actual full control on your painting is acquired in later stages of life. Before that you do as directed and accept whatever is being offered.

(3)

The life process can be expressed as the act of creating or erasing objects on your canvas. Those together determine the quality of your life. At every instance, you bring or remove something good or bad consciously or unconsciously.

How good or bad your painting is to be considered as a reflection of your current life. Throughout life your task will be to make successful or unsuccessful attempt to improve your painting i.e. life.

(4)

Finally comes the last stroke. The drawing will be complete and all efforts will come to an end. It ends with your last breath.

* Hopefully, you got the basic relationship.

Let us have a look on few inferences that will help you to understand life in a better manner.

It is your responsibility to paint it well. You may ask for help or accept the help being offered by others, but the ultimate responsibility resides with you and only you.
You cannot allow others to damage your picture of life. If someone does that then it is the failure on your part.
As you continue with drawing the chances to retreat become fainter and fainter. You can restart, but not always. You only have one sheet, also known as life.
You need creativity and imagination. Despite of using the same paint & paper the one artwork sells for millions of dollars while other goes to the dustbin.
A good life and a good painting both require prior planning. You must know what is to be created and how.
…. And many more that are popping into your mind.
Now, it’s time to know your views regarding this. The comment box is right below.

Handling Too much?

They say that “Excess of anything will lead to trouble” and I agree with whoever they are. This is a simple fact that most of us will agree to it provided the person’s hobby is not to look for exceptions.

The life of a human being is not simple as eating, having sex, and dying. It is complex to such extent that even after death, we require  to perform formal funeral rituals. The situation is even more complex in my culture i.e. We don’t die and continue with a rebirth, then another death, and this cycle continue until the guy achieves salvation. This simply means that we are the people who are to be considered as the ultimate losers. We have failed our birth consistently for centuries and still have no luck.

I apologize for taking it to such extent. Concisely, all I wanted to prove was that most of us live a complex life. I will deal with the second half of the above paragraph in some other post. If you missed the point, then how about considering the paragraph right below. It’s sounds more of this world.

Hopefully you are son of someone, father to somebody, students in a few fields of life. master in even fewer, maybe a boss, might be an employer in a never ending list of roles. Now, before continuing, I will like you to consider the depth of previous statement.

There are multiple things to be performed in limited time period and the key to real success lies in ‘the balance’ between your roles. Let’s make it more interesting by having a look at the following examples.

What about a guy who earns a lot, but has no time for family for whom he earns?
What about a person who is with his family and without a job?
Anyone with little or more intelligence will say “That guy needs a change”. The problem with most of us is that we overemphasize on some fields and take others for granted. Those might not be the perfect examples, but how about some brainstorming where you can swap the roles as applicable to your life.

“Balance” is the term that defines the quality of life being lived by an individual. We need to widen our view towards life and still maintain focus on crucial fields and roles.

* Money is not evil. You cannot cover your incompetence under any Spiritu0-Mythalogical reason. Money like fame is nothing, but simply one of the necessities.

* It is you who need to define the priorities for you. There must be no reason to complain and if you have one, then you need to reconsider the priorities of your life.

All you need is to accept your reality, become responsible, and figure out a way to attain balance in life. A quote from Chanakya Niti is probably the best idea to end this article.

“Excess of beauty resulted in the kidnapping of Sita, extreme ego of Ravana got him killed, and unnecessary charity caused great troubles to Raja Bali.”

An Approach Towards Investment

Chanakya said that “Money comparable to bride of an orthodox family is not of much use. It must be like a prostitute available to anyone in need”.

This translated verse from Chanakya Neeti tells us about the right attitude and correct approach towards the investment. We can draw two broad inferences from it.

One must not put money only for himself and use it for charity.
Investment is a better option than saving.
Whether you have a spiritual view or a materialistic approach. The idea is still valid for both.

Greed in Human Nature:
It is not bad to be rich, but it’s bad to be greedy. The way to make more money is to invest the money you already have. The people who over-emphasize on the acquisition of money fail to realize this simple fact.

Then they complain about having lesser money. The problem with a miser is that he emphasizes too much on saving and misses the broader picture. Do you know that they have less money because they never invested?

* Greed is the quality that the devil will exploit before moving any further.

Time Value of Money:
Time value of money is a very important concept in modern managerial accounting. The principle states that the true value of money depreciates with time. In other words, we can say that if you are not making money, then you are actually loosing it.

The rate of inflation is nothing, but a means to show the loss in purchasing power of your money. For example: If the rate of inflation was 2%, then it means that your 100 dollars have actually turned into 98 dollars (literally).

* We all know that money does not grows on tree. It requires investment and that-too a wise one.

Usefulness of Your Money:
It does not matter how much you’re earning was, but how useful it proved? No-one cares for the million bucks you have. They will be more interested in knowing your plan to spend/invest, how those decisions will affect your life, and life of others.

About Charity:
The true charity is not only about giving your money to someone in need. Your money must go only in the hands of deserving persons. Being poor and needy are not the only requirements to be eligible for receiving charity. The intended purpose must be solved.

For example: There are beggars all around the globe. In my country there are many who have an alcohol problem. Any amount of charity will prove insufficient. My personal opinion is that giving money to them is an act-of-sin. If someone really wants to help then he must donate to legitimate NGOs and non-NGOs involved in public welfare.

* I have sympathy, but it will not solve the purpose.

You Have a Future?

In chapter 13 of Chanakya Neeti it is written that “ One must not be afraid of the future, nor shall regret upon the past. Wise men concentrate on utilizing the present to frame a brighter future.”

This simple life transforming principle applies to all of us. There are two possible scenarios.

Your past is like you desired it to be.
Else, you are not happy with your past.
The interesting thing is that nothing much can be done about it. All you have is your present and the way you treat it will decide your upcoming past and the future. What I told you is nothing new because whatever we think or tend to think, the truth remains the same.

The Desires you have can be fulfilled. If not all of them, then at least a few of them.

You need to rethink and test the intensity of those desires. If you are really serious about something, then the intensity attached to such desire will be huge.

Complain less and accomplish more. Here, we have two ways to live life. Have a look:

Complain, complain, and complain.
Focus on what can be done and do it the right way.
This is all about accepting the responsibility. I am responsible for my life and you are responsible for yours. You and only you are the person from whom you can expect unconditional help available 24 x 7 and at every place.

When you lose trust in yourself, then you complain. When you complain nothing gets corrected and then you complain even more. The cycle continues …

Do you know that when you complain:

Your opponents feel blessed and happy.
You lose control
You acquire a bad mood and it adds to the problems.
It is not like that you are Unlucky. I will share another simple fact that might give you a glimpse of reality.

The fact is that all the unseen hard-work is given the name of luck by the men in the crowd.

Even if the luck is not on your side, then ensure that you get the help of the best lucky guy available i.e. You.

Better collect all your strength and show the world that you are someone who matters. You are the one who despite of all adversities came out victorious. If not for them, then do it for yourself. Be a hero – a real one.

The process may appear slow at beginning, but it’s always better to do something positive for a better change. The history is full of examples of men who had nothing and ended up with empires. If they can, you surely can.

* Obviously! I am not telling you to chase those unworthy, damaging, and unethical desires that don’t have a place in moral human society.

Is money Evil and what are its Effects?

There are many people who relate money with evilness. They say that abundance of money makes you evil and it certainly can’t buy happiness. In this article I will be discussing about the importance of money, Can it buy happiness, its effects on your mind, and why it should not be considered evil.

Before digging deeper, we must think a bit about human requirements. These can be classified into two major categories. They are either emotional or physical in nature. Money can help you in fulfilling both (most of them, but not all). Be it the car, holiday package, clothes, food, toilet paper, electricity, and millions of other things; they are available in exchange for money.

The concept of completeness states that an individual lives many roles simultaneously. You are a son, brother, boss, employee, friend, enemy, preacher, follower, and much more at the same time. The number and types of role vary from individual to individual.

The requirement of money to support particular role will also vary. This also means that you will need money and life will be incomplete without it.

Effect of Money on Mind and Attitude:
It will be interesting to share the outcome a research that was conducted on players of monopoly (व्यापार). This is a board-game where people compete to win the blocks with virtual-fake-currency. The interesting observations were:

The people who were ahead in the game showed a change in attitude. They ate more from the plate placed on the table.
Their body language became more dominating.
They showed less concern about the feeling of the person who was loosing the game.
This is true. Just think that in this situation no actual money was involved, you can only imagine about the case with real money.

* This happens with most of the people, but still there are few who have an unshakable good heart. Are you?

Can you buy Happiness with Money?
There is much mambo-jumbo regarding this. The overall conclusion is that there are few objects with a price and others are priceless (Especially, the emotional ones).

It’s not bad till you earn money for some purpose. The problem arises when “Earning Money” becomes your purpose.

Many important research states that the amount of happiness might or might not change on spending money on yourself, but it will rise for sure when you happily spend it on others.

Now, is the time for opinion of the expert. Chanakya says that:

Money earned must kept circulating and put to some good use. Just like the water of a pond having inflow and outflow systems is clean. On the other hand waterlogged ponds collect dirt in them.

Money plays a very significant role in human life. On having money the person is given respect, considered wise, and preferred by women.

One must be satisfied with whatever he has as wife, wealth, and income. Anyhow, one must never get satisfied with the knowledge and act of charity.

Pros and Cons of starting a business.

It's a brave new working world for recent college grads. Find out if entrepreneurship is a good option for you as we weigh the pros and cons.

You're a graduate. You have a framed document that says you're qualified to work in your field. You could apply for jobs at established companies and small businesses. You're different, though. You crave the excitement and control of entrepreneurship. You want to start a business.

We live in a world with an uncertain economy that's driving people toward self-employment -- particularly young grads who can't find work. However, starting a business straight out of college comes with pros and cons. Here, we explore those and open up a conversation for graduating students thinking about business ownership.

Pro No. 1: You have the time (and energy!) to fully devote to a startup.
Most college students, when they graduate, have more time than their seasoned counterparts to devote to a newly formed business. This allows graduates to start and become immersed in a business without feeling adverse effects elsewhere in their lives (like with their spouse and kids, or at an existing job).

The long work days and lack of sleep also won't have the same effect on someone who's used to spending nights cramming for tests and writing long papers. The discipline you gained in school will carry through to your business.

Also, the stakes often aren't as high. Graduating students typically aren't trying to pay off a mortgage or support a family, which means that the business revenue can stay in the business to help its growth.

Con No. 1: You may have a difficult time securing financing and business credit.
One of the most important aspects of starting up is securing financing in some form or another. Sometimes that comes via personal investment, other times through angel investors, and often it's accomplished through a business line of credit. As a new graduate, you may have a harder time securing that financing if it involves an investor or lender.

Mark Zuckerberg, founder of Facebook, had his best friend contribute $1,000 to help launch Facebook. According to "The Facebook Effect," by David Kirkpatrick, Eduardo Saverin later contributed $20,000 more before Zuckerberg was able to secure a $500,000 investment from PayPal co-founder Peter Thiel. Know what resources are available to temper the energy you put into your business idea.

Of course, you can start a business with little to no overhead. Online, service-based businesses tend to require little more than a website and Internet connection to run.

Pro No. 2: You aren't yet jaded by many, many years spent inside a corporation.
For many potential entrepreneurs, years spent working for a corporation can lead to feeling jaded about business in general. This is usually because of all the red tape, which can make employees feel overly regulated or governed instead of open, able and creative.

New graduates often don't carry the same baggage about business and instead feel excited, hopeful and anticipatory about their business ventures. They have the mindset of "anything is possible" and can take leaps of faith without worrying as much about hitting bottom.

Remember to carry that initial spark into the years that follow the launch of your business. That zest for success, and the fearlessness that accompanies launching ideas and putting big things out into the world, is something that can be tough to maintain for a long period of time.

Con No. 2: Starting a business means taking on roles you may not want.
When people think about owning their own business for the first time, they might picture working from home (or the beach), schmoozing with other business owners, and cash flowing in to help pay the bills. Unfortunately, that's usually not realistic -- at least, not for a long while.

Becoming a business owner means you're not only the leader of the company, but you're also the sales team, the marketing department, the billing and collections department, and the receptionist. Essentially, you become every aspect of the business until the business can start hiring.

Before you start up, ask yourself if stepping into each of those roles is appealing and if the benefits of owning the business outweigh having to do those tasks for an undetermined amount of time.

Pro No. 3: Starting a company will provide you with amazing life and business experience.
Even if your business doesn't survive, launching a company is an amazing experience that will bolster your resume. You can't understand the blood, sweat and tears that go into building a company until you've actually built one -- and you can't understand the value of a customer until you see how difficult it can be to acquire one.

Business ownership will also teach you more about yourself, and other people, than any psychology course ever could. It forces you to truly examine how people think and what the motivations are behind the actions they take. Regardless of where you go in your life and career, that is powerful information to learn.

Con No. 3: 9 out of 10 businesses fail in the first five years.
Starting a business doesn't equal instant success. It's going to take some time before the business starts earning revenue and you can bring home a paycheck. Even if the business starts off strong, there are no guarantees of its future success. When you consider the statistic that nine out of 10 businesses fail in the first five years, you can see why it isn't exactly a "safety net."

Even though that statistic might be sobering, you also need to be fearless if you decide to start a business. Avoiding the fear of failure, which can be paralyzing, will help you keep your eye on success so that thoughts of failing don't slow you down.

Resources for young entrepreneurs
If you do decide to start a business after college, here are several amazing resources for young entrepreneurs:

How to Market a Product

Five Steps For Taking Your Product To Market

Create a Marketing Plan
An excellent marketing plan is essential and serves as the blueprint for your business success. Begin by confirming that there is in fact ... a market for your product.

Many overlook this and end up making one of the most expensive mistakes of their lives. If there is a market for your product, get the most recent market synopsis for your business.

Do your research online and at your local library or bookstore. There is a plethora of information and literature available to help you succeed. Speak to individuals who operate businesses like yours.

Next, do your homework. Write down your specific goals, objectives, and desired outcome for your business. After you've done this, you're ready to create your marketing plan. Be sure to include your:

• Product description
• Target market
• Customer demographics
• Price
• Competition
• Promotion
• Advertising
• Profit percentage
• Product Guarantee
• Product/liability Insurance
• Budget

Set a Launch Date
What is the exact date your product goes on a shelf, in a rack, in front of an audience, or online? Write it down.

Your launch date not only gives you something to aim at, it helps keep you accountable. Your Launch Date is considered your debut, or grand opening. It is the day your customers line up throughout cyberspace -- or around the block -- to be the first in line to buy your product.

The launch date is typically set far enough ahead for a full-steam ahead marketing effort. Setting a launch date six months in advance is the minimum I would suggest for a strong marketing campaign. Anything less would compromise your efforts and results.

Six or more months out increases the likelihood for great previews, reviews, blurbs and other publicity mediums. And be sure to arrange radio phone interviews and personal appearances with radio and television stations.

Work With a Business Coach or Small Group
Everyone can benefit from the guidance and support while putting their product on market. A business coach or a business support group can help you reach your destination. You can't help but benefit from the shared experience and knowledge of others.

These resources can also help you hold yourself accountable for reaching your daily goals and objectives. The primary goals include helping you grow -- and stay -- in business. You can meet once a week, once a month, or even once a quarter. It's up to you.

Take Action Every Day
This tactic requires discipline and is one you cannot afford to overlook. You must do something everyday which moves you closer to putting your product on the market.

Be sure you are advertising and utilizing both online and offline resources to do so. Go out and network and establish business relationships in your community.

Join your chamber of commerce. Approach your niche market everyday with the intent to advance.

Be creative, daring and tenacious. Pick up the phone and tell the people about you and how your product can change their lives for the better.

Sell, Sell, Sell!
Sell, sell, sell. But not without a specific strategy.

Depending on your product and respective marketing plan, you may want to focus selling to individuals first, then small businesses. As you reach your goals, you are more than likely to open up to retail or wholesale. Business-to-business selling is fundamental in the success of many products.

Todd Mogren, a successful Internet Marketer says, "We began selling to individuals. Lots of our growth today is coming from businesses, including IBM, UCLA and Ford."

Illustrate the low cost and benefits of your product. Break down the price to its smallest increment and make the benefit clear. For example, "Enjoy delicious, high quality, coffee delivered to your home for less than 80 cents a day."

Get the picture?

If your product is a mail order item, factor in the appropriate expenses so when you package and ship it, you're not taking away from your profit. Your local post office can recommend the best mailing options. Visit the post office's Web site. They have excellent packaging tips.

To your success!

Fran Briggs is an author, business woman, motivational speaker, and the President of The Fran Briggs Companies, an organization dedicated to the personal and professional development of individuals and groups around the globe. The company's personal development website offers a free and exciting twice-monthly newsletter designed to help individuals live a happier, healthier and wealthier life.

HOW TO DO A MARKETING PLAN

There are several key factors you must identify to make your marketing plan a strong one:

Who are your potential customers?
What's the most effective way to inform your potential customers?
What do your customers want?
How can you position your product/service in an appealing manner?
Look closely at your target market. What's their age, sex, profession, income level, educational level and residence?
If you're selling $70,000 vehicles, it really is a waste of time to target an audience who's making minimum wage. Sure, they may come by the dealership and test drive the car. But will they be able to afford the payments? It may sound like a cold way to approach your marketing strategy but, after all, you're in business to make money.

Learn all you can about your competitors:

Who are your nearest direct and indirect competitors?
What are their strengths and weaknesses?
Analyze market research data.
Now compare your product/service to your competition:

Is there a demand for your product/service?
What are the similarities and differences between your product/service and the competition?
Assess the unique features of your product/service.
Once you identify how your product/service is different, you can begin your description. Emphasize the special features.

Hit your selling points. Is your product easier to use, faster, smaller, cheaper?

You know your company provides a product or service that's better than your competition. Now you're ready for the meat of your marketing plan. Your marketing budget includes:

Advertising and promotional plan
Costs allotted for advertising and promotions
Advertising and promotional materials
List of advertising media to be used and an estimate of costs for each medium
You know how much you can spend now and just where you should spend it. You're ready to focus on your product's pricing strategy.

Write a brief description of your pricing techniques. Several elements can help you determine your pricing strategy:

Retail costing and pricing (for retail businesses only)
Competitive position
Pricing below competition
Price lining
Multiple pricing (for service businesses only)
Service components
Material costs
Labor costs
Overhead costs
Overall, your marketing plan is designed to give you short- and long-term goals as well as a strategy to achieve those goals. Spend as much time as you need on your marketing plan.

It's a hashing out process that's a lot like a child. It will only be successful if it's given a lot of time and attention.

Brand Building, Marketing Strategy and Supply chain Management

Consumers build brands, not companies. This is a fundamental marketing truth that cannot be denied. Consumers give brands value by developing perceptions and expectations for those brands. Companies enhance the value by delivering consistent brand experiences that consumers can trust.

Human psychology and how it affects consumer behavior is the foundation of brand building. What do consumers need? Do they really need those things or do they just think they do? What drives them to actually take action and buy once a real or perceived need is identified?

The key words are needs and actions, and the best brand marketers paid attention to their marketing, psychology, and philosophy professors. They have seen through experience that Maslow’s Hierarchy of Needs and Aristotle’s Seven Causes of Human Action can be directly applied to consumer behavior and brand marketing. You’ll never really “get” marketing if you don’t “get” the psychology of needs and the philosophy of actions.

English: Maslow's hierarchy of needs. Resized,...
My friend and colleague Erik du Plessis once observed to me that “survival of the fittest” was really a misnomer and that it should be “death of the least fit.” As he noted, the lion gets up every morning knowing that it just needs to be faster than the slowest buck, and the buck wakes up knowing it just needs to be faster than the slowest in its herd.
His comments are entirely relevant to the analysis presented by Chemi in Bloomberg Businessweek. Companies and brands do not need to be the best in their industry to survive, they simply need not to be the worst. However, another factor not considered by Chemi’s analysis was price. If a brand wants to command a price premium it needs to offer a better than average experience and be seen as different in a good way.
If all the companies in a product or service category are viewed badly by consumers, then it may not matter if they are dissatisfied with their current choice since they have no obvious alternative. Lacking alternatives they simple have to tough it out, getting more disgruntled and resentful the longer the poor experience continues. Particularly where service contracts or annual fees are involved, people will have limited opportunities to switch and prior experience of changing provider may prove painful and futile. Of course, from the company viewpoint it is a great business model to have customers who feel trapped and feel they have nowhere to go. You can squeeze as much profit out of them as possible… until, that is, someone comes up with a better offer.
For many people the better offer will be a better price. I commented last year on the way that T-Mobile challenged the telecom status quo by offering consumers a better deal than they had been used to. I understand that AT&T is now offering $450 in credit to “bribe” specific T-Mobile customers to take advantage of AT&T’s 4G network. I suspect AT&T is betting that behavioral economics are on its side and many will take the deal even though it may not work to their advantage in the long term. However, I can’t help but suspect it signals that T-Mobile’s offer has given the industry giant pause for thought.
For other people the better offer will be a better product. Unlike price, however, it takes time for people to realize that there might actually be a better product or service out there. Let us take the example of Apple. Steve Jobs is reputed to have said:
“Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.”

Jobs focus on quality and design is well-known now. However, it took several years after his return to Apple before the brand’s customer satisfaction scores started to reflect his commitment to quality. According to The American Customer Satisfaction Index, HP rated better than Apple computers for several years after Jobs took over. Today, however, Apple is rated nine points higher and the most valuable global brand in the world.
Companies may compete directly for investor dollars, but when it comes to customer dollars then it is the relative standing of other brands in the competitive set that matters most So what do you think? When does customer satisfaction really matter?
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In Marketing, Good Things Come to Those Who Are Transparent

very company has its quirks. For one young startup, embracing them turned out to be one of the best marketing moves it's made thus far.

Back to the Roots is an Oakland, California-based company that creates sustainability-focused grow-at-home products. For example, children can use one of Back to the Roots' kits to grow their own urban garden of Pearl Oyster mushrooms. There's just one problem with the final products: some end up growing pretty funky-looking.

Get Real

"One of the things that [my cofounder] Alex and I were always kind of unsure how to talk about was our mushroom kits don't always grow in this beautiful cluster rose-like thing," Back to the Roots cofounder Nikhil Arora said, laughing, during a talk recently posted to 99U.

Though the issue was inconsequential when it came to the way the mushrooms tasted, it was undeniable that some of the company's customers, or would-be customers, were a little taken aback by the look of the bizarre fungi.

So the the company decided to address the issue head on. With the launch of a social media campaign called "Name That Mushroom," Arora and his cofounder flaunted their imperfect-looking product. They posted pictures online of the craziest mushrooms kids had grown, and they invited others to caption the photos.

It was a hit. So much so that some of Back to the Roots' customers wanted the mushrooms because of the way they were shaped, Arora said. One woman called to order a kit for her son and requested the "hunchback" mushroom by name.

Clever vs. Clear

Arora's biggest takeaway from the campaign was that customers don't want clever marketing. They want transparency.

Back to the Roots isn't the only company to reach that conclusion.

In 2012 the clothing company Patagonia aimed to reveal the good and the bad about its supply chain. It launched an interactive map called the Footprint Chronicles, which allows users to examine information about the company's suppliers.

Patagonia said the disclosures would "help us reduce our adverse social and environmental impacts." As an added benefit, Patagonia's sales increased after the launch of the campaign, according to Forbes.

And in 2008, after two and a half years of negative sales, Domino's was in for some changes. The pizza maker adopted a new recipe for its pies, and the company got a new chief marketing officer, Russell Weiner.

Weiner had plans for all future marketing: it was going to be brutally honest. What followed was a self-deprecating ad featuring customers talking about how bad the old pizza was. Domino's also vowed not to touch up photographs of its food in ads. And last but not least, it published unvarnished customer reviews to an ad in Times Square. The outcome? Domino's, too, saw sales increase.
BY LAURA MONTINI
How a supply chain strategy can help your business break into new markets
Bob Bell, founder of Guelph, Ont.-based Wike, makers of versatile bicycle trailers, is excited about growth opportunities outside Canada.

Wike already has a foothold in Europe, in the U.K., Finland, Sweden, Germany and Denmark and is now establishing its own service and distribution centre in Lithuania. The centre will allow Wike to customize its niche products for European consumers while facilitating global distribution.

As a small company with less than 10 employees, Mr. Bell attributes its ability to grow globally with a decision he made 12 years ago to rethink the traditional supply chain model. “We didn’t want to send manufacturing offshore, as so many companies have — the bicycle industry almost exclusively manufactures offshore. In contrast, our entire supply chain is Canadian, with the exception of wheels, which come from Taiwan,” he said.

“That forced us into a different business model: We manufacture and sell direct cutting out the need for distributors and retailers. Our customers come to our website and place their order. We partnered with global logistics provider UPS to ship our products across North America. Seven years ago, when we began selling into Europe, we evolved that relationship and had our products shipped to a UPS warehouse in Coventry, England.” Since then, Wike has enjoyed 25% to 30% year-over-year growth for the past three years.

The success of Wike’s supply chain strategy is reflected in a recent survey of Canadian businesses commissioned by UPS Canada and conducted by Leger Marketing. Findings show 84% of business leaders agreed that a well-managed supply chain is a key competitive advantage in today’s global economy and 80% of businesses with a supply chain/shipping strategy met or exceeded their growth targets last year. The survey also found that businesses with a supply chain strategy were 12% more likely to meet or exceed their growth targets compared to those that did not have one. That said, only 50% of respondents had a supply chain strategy in place and 30% reported supply chain was not a priority because their businesses were too small.

Advertisement

This is a missed opportunity, particularly as the new Canadian trade agreement with Europe means there has never been a better time for Canadian businesses to look beyond North America, Jim Ramsay, vice-president of Global Freight Forwarding, UPS Canada, said.

“This requires small- to mid-sized businesses to think about integrating supply chain into their business model more than they have in the past. Supply chain is not just the domain of the major retailers or multinationals around the world, it applies to smaller businesses, too.”

Toronto-based manufacturer GelaSkins, which makes technology accessories such as smartphone and tablet covers, among other items, agrees. “Not unlike many SMBs, we learn as we go and our supply chain strategy has evolved in much the same way,” said Cale Fair, manager of business development at GelaSkins.

“We have been able to use our supply chain to help us understand where the opportunities are and take advantage of every channel we have to enter new markets. Our supply chain is a big part of our business model and it has helped us achieve double-digit growth year over year.”

Jim Ramsay, vice-president of Global Freight Forwarding, UPS Canada, offers a few key steps to help businesses get started:

• Find out what your customers expect when they place an order. Is it all about cost effectiveness or is it about customizing and fast transit? How much inventory will you need to maintain to address both of those requirements? Do your technology, site and customer service tools line up with those expectations?

• Where are your customers? Are they clustered together or spread out? You need to think about this early on and build your supply chain accordingly.

• Tap into the expertise from organizations such as Canadian Manufacturer’s Exporters and Export Development Canada.

• Establish scalable partnerships with your suppliers so you can leverage their depth and breadth of capabilities and networks rather than building your own. This means choosing partners that have the ability to flex on your behalf more quickly than you can on your own. For example, choose a logistics provider that has a trade management services group that helps with understanding the rules and regulations for importing into different geographies.

Why employees are not sincere to their employers

Today, the manpower turn over is very high in all Industries, mostly medium and small scale industries, which means employers are not satisfied with their employers.

This indirectly affect the business, as after a short period of joining to the organizations, they start searching for another better job.  Hence they can not show sincerity to their job description which spoils the business.

Why employees are not satisfied ?

1. Reasonable and matching remuneration considering their experience, efficiency and education
2. Poor working conditions inside the office without mandatory requirements
3. Zero motivation and staff welfare
4. High work pressure without assessing the route cause
5. Non response to the suggestion / requests of employees

If the business men change the above factors, the manpower turn over can be minimized and business can be improved, especially, sincerity can be planted and finally the business society will be improved.

How to Convert your car into Electric

Ready to Put an End to These Ridiculous Gas Prices Once and For All?

Simple: Convert Your Car to Electric!


Les and Jane Oke, authors of How To Build An Electric CarLes and Jane Oke
Saturday, March 08, 2014
Dear Friends,

Do I have a story to tell you! 17 years ago, my wife Jane and I bought some land and built our own house on it. We then set out to power our new home with alternative energy. First, we figured out how to build solar panels and then we moved on to wind generators. We needed lots of batteries, of course, to store all this free energy we were producing, but we couldn't afford brand new ones. So we had to get a little creative.

After some legwork and a lot of trial and error, we stumbled upon an amazing source of cheap batteries that worked great for storing energy and powering our home. But we didn't stop there. As you will soon learn, using alternative energy becomes addictive and we had the bug pretty bad! So we next set eyes on our gas-guzzling car and truck...

Could we actually convert these vehicles to run off batteries instead of gasoline? Without knowing what we were doing, we decided to find out. After several months of experimenting and a lot of long days, we got everything to work. Then we started making a series of design improvements to increase the speed and cruising range.

Once we began driving our electric vehicles around town, our neighbors started showing up asking questions. They wanted us to teach them how to convert their own cars to electric.

So we sat down and wrote up all the things we had learned, creating a step-by-step set of plans that we could give out.

Within months, we started getting requests from people we didn't even know. That's what led us to create this website, so we could offer our knowledge to anyone interested in converting their own car to electric.

You see, we're really no different than you. We’re just regular people who wanted to reduce our expenses and live a more sustainable life. Now we'd like to share with you the secrets we learned and how we managed to complete the conversions on a tight budget.

Are you picturing a glorified golf cart in your mind right now?

Just plug in your electric car image
You could not be further from the truth! These are regular production vehicles from Ford, Chevy, Toyota, Honda, Volkswagen, etc., that travel at least 55 MPH and still have all the creature comforts you would expect.

In fact, except for being a lot quieter – and the lack of an exhaust pipe - most people won't even know that you're driving an electric vehicle.

Worried that you'll have to stop constantly to
recharge it?

Don't be. With a typical conversion, you will enjoy up to a 100-mile cruising range from a single electric charge. We have found this to be more than sufficient for nearly all of our daily needs, even taking trips to the next town over.

Think you have to be an auto mechanic to do this?

Let me confess something to you: I've never been mechanically inclined. Heck, I nearly flunked out of auto mechanics class in high school. But for some reason, electricity is much easier for me to understand and we've heard from many readers who feel the same way.

When we started the quest to convert our first vehicle, we did not have any type of manual or book to assist us. We just plowed ahead and experimented until we found things that worked. In fact, during our first couple of conversions, we made a ton of mistakes that required starting over.

That's why we want to pass on our knowledge to you – so you don't have to make the same mistakes we did.

Join the thousands who have already done this.

Hard to believe that in 1996 there were just 3,280 electric vehicles in the USA. By 2007, that number had surged to over 55,000. President Obama has set a national goal for there to be one million all-electric vehicles on U.S. roads by the year 2015. That's great news for the environment, so let's all help make it a reality.

Learn Commodity Trading and How to buy Gold

How Gold is Priced and How to Get It at the Best Rate

Benefit 2 Don’t Look Solely at the Spread, Check What is the Big ‘M’

Benefit 3 The Best and the Worst Gold and Silver Coins and Bars

Benefit 4 Discover the Simple Mistakes That is the Costliest

Benefit 5 Advantages as well as Risks of Investing in Gold and Silver

Benefit 6 Gold Investment Strategies

Benefit 7 When to Invest in Gold and When to Exit the Gold Market

Benefit 8 Role of Gold in an Investment Fund

Benefit 9 How to Evaluate and Get the Best from the Gold Dealers

Benefit 10 Gold Stocks – The Real Solid Companies are Not the Miners

How to Invest in Gold and Silver
The Critical Success Factors
for a Profitable Investing in Gold and Silver

Critical Success Factor # 1 The Right Gold Product

Critical Success Factor # 2 The Right Price

Critical Success Factor # 3 The Right Investment Strategy

The Biggest Mistakes that Gold Investors Make
and How You Can Avoid It

Mistake # 1 Pricing

Mistake # 2 Poor Investment Grade Products

Mistake # 3 Mistakes in the Buying and Selling Process

Mistake # 4 Poor Investment Strategy

Mistake # 5 Buying for the Wrong Reasons

Beginners Guide to Commodities Futures Trading in India

Indian markets have recently thrown open a new avenue for retail investors and traders to participate: commodity derivatives. For those who want to diversify their portfolios beyond shares, bonds and real estate, commodities is the best option.
Till some months ago, this wouldn't have made sense. For retail investors could have done very little to actually invest in commodities such as gold and silver -- or oilseeds in the futures market. This was nearly impossible in commodities except for gold and silver as there was practically no retail avenue for punting in commodities.

However, with the setting up of three multi-commodity exchanges in the country, retail investors can now trade in commodity futures without having physical stocks!

Commodities actually offer immense potential to become a separate asset class for market-savvy investors, arbitrageurs and speculators. Retail investors, who claim to understand the equity markets may find commodities an unfathomable market. But commodities are easy to understand as far as fundamentals of demand and supply are concerned. Retail investors should understand the risks and advantages of trading in commodities futures before taking a leap. Historically, pricing in commodities futures has been less volatile compared with equity and bonds, thus providing an efficient portfolio diversification option.

In fact, the size of the commodities markets in India is also quite significant. Of the country's GDP of Rs 13,20,730 crore (Rs 13,207.3 billion), commodities related (and dependent) industries constitute about 58 per cent.

Currently, the various commodities across the country clock an annual turnover of Rs 1,40,000 crore (Rs 1,400 billion). With the introduction of futures trading, the size of the commodities market grow many folds here on.

Like any other market, the one for commodity futures plays a valuable role in information pooling and risk sharing. The market mediates between buyers and sellers of commodities, and facilitates decisions related to storage and consumption of commodities. In the process, they make the underlying market more liquid.

Here's how a retail investor can get started:

Where do I need to go to trade in commodity futures?

You have three options - the National Commodity and Derivative Exchange, the Multi Commodity Exchange of India Ltd and the National Multi Commodity Exchange of India Ltd. All three have electronic trading and settlement systems and a national presence.

How do I choose my broker?

Several already-established equity brokers have sought membership with NCDEX and MCX. The likes of Refco Sify Securities, SSKI (Sharekhan) and ICICIcommtrade (ICICIdirect), ISJ Comdesk (ISJ Securities) and Sunidhi Consultancy are already offering commodity futures services. Some of them also offer trading through Internet just like the way they offer equities. You can also get a list of more members from the respective exchanges and decide upon the broker you want to choose from.

What is the minimum investment needed?

You can have an amount as low as Rs 5,000. All you need is money for margins payable upfront to exchanges through brokers. The margins range from 5-10 per cent of the value of the commodity contract. While you can start off trading at Rs 5,000 with ISJ Commtrade other brokers have different packages for clients.

For trading in bullion, that is, gold and silver, the minimum amount required is Rs 650 and Rs 950 for on the current price of approximately Rs 65,00 for gold for one trading unit (10 gm) and about Rs 9,500 for silver (one kg).

The prices and trading lots in agricultural commodities vary from exchange to exchange (in kg, quintals or tonnes), but again the minimum funds required to begin will be approximately Rs 5,000.

Do I have to give delivery or settle in cash?

You can do both. All the exchanges have both systems - cash and delivery mechanisms. The choice is yours. If you want your contract to be cash settled, you have to indicate at the time of placing the order that you don't intend to deliver the item.

If you plan to take or make delivery, you need to have the required warehouse receipts. The option to settle in cash or through delivery can be changed as many times as one wants till the last day of the expiry of the contract.

What do I need to start trading in commodity futures?

As of now you will need only one bank account. You will need a separate commodity demat account from the National Securities Depository Ltd to trade on the NCDEX just like in stocks.

What are the other requirements at broker level?

You will have to enter into a normal account agreements with the broker. These include the procedure of the Know Your Client format that exist in equity trading and terms of conditions of the exchanges and broker. Besides you will need to give you details such as PAN no., bank account no, etc.

What are the brokerage and transaction charges?

The brokerage charges range from 0.10-0.25 per cent of the contract value. Transaction charges range between Rs 6 and Rs 10 per lakh/per contract. The brokerage will be different for different commodities. It will also differ based on trading transactions and delivery transactions. In case of a contract resulting in delivery, the brokerage can be 0.25 - 1 per cent of the contract value. The brokerage cannot exceed the maximum limit specified by the exchanges.

Where do I look for information on commodities?

Daily financial newspapers carry spot prices and relevant news and articles on most commodities. Besides, there are specialised magazines on agricultural commodities and metals available for subscription. Brokers also provide research and analysis support.

But the information easiest to access is from websites. Though many websites are subscription-based, a few also offer information for free. You can surf the web and narrow down you search.

Who is the regulator?

The exchanges are regulated by the Forward Markets Commission. Unlike the equity markets, brokers don't need to register themselves with the regulator.

The FMC deals with exchange administration and will seek to inspect the books of brokers only if foul practices are suspected or if the exchanges themselves fail to take action. In a sense, therefore, the commodity exchanges are more self-regulating than stock exchanges. But this could change if retail participation in commodities grows substantially.

Who are the players in commodity derivatives?

The commodities market will have three broad categories of market participants apart from brokers and the exchange administration - hedgers, speculators and arbitrageurs. Brokers will intermediate, facilitating hedgers and speculators.

Hedgers are essentially players with an underlying risk in a commodity - they may be either producers or consumers who want to transfer the price-risk onto the market.

Producer-hedgers are those who want to mitigate the risk of prices declining by the time they actually produce their commodity for sale in the market; consumer hedgers would want to do the opposite.

For example, if you are a jewellery company with export orders at fixed prices, you might want to buy gold futures to lock into current prices. Investors and traders wanting to benefit or profit from price variations are essentially speculators. They serve as counterparties to hedgers and accept the risk offered by the hedgers in a bid to gain from favourable price changes.

In which commodities can I trade?

Though the government has essentially made almost all commodities eligible for futures trading, the nationwide exchanges have earmarked only a select few for starters. While the NMCE has most major agricultural commodities and metals under its fold, the NCDEX, has a large number of agriculture, metal and energy commodities. MCX also offers many commodities for futures trading.

Do I have to pay sales tax on all trades? Is registration mandatory?

No. If the trade is squared off no sales tax is applicable. The sales tax is applicable only in case of trade resulting into delivery. Normally it is the seller's responsibility to collect and pay sales tax.

The sales tax is applicable at the place of delivery. Those who are willing to opt for physical delivery need to have sales tax registration number.

What happens if there is any default?

Both the exchanges, NCDEX and MCX, maintain settlement guarantee funds. The exchanges have a penalty clause in case of any default by any member. There is also a separate arbitration panel of exchanges.

Are any additional margin/brokerage/charges imposed in case I want to take delivery of goods?

Yes. In case of delivery, the margin during the delivery period increases to 20-25 per cent of the contract value. The member/ broker will levy extra charges in case of trades resulting in delivery.

Is stamp duty levied in commodity contracts? What are the stamp duty rates?

As of now, there is no stamp duty applicable for commodity futures that have contract notes generated in electronic form. However, in case of delivery, the stamp duty will be applicable according to the prescribed laws of the state the investor trades in. This is applicable in similar fashion as in stock market.

How much margin is applicable in the commodities market?

As in stocks, in commodities also the margin is calculated by (value at risk) VaR system. Normally it is between 5 per cent and 10 per cent of the contract value.

The margin is different for each commodity. Just like in equities, in commodities also there is a system of initial margin and mark-to-market margin. The margin keeps changing depending on the change in price and volatility.

Are there circuit filters?

Yes the exchanges have circuit filters in place. The filters vary from commodity to commodity but the maximum individual commodity circuit filter is 6 per cent. The price of any commodity that fluctuates either way beyond its limit will immediately call for circuit breaker.

Interested in commodities futures trading?

Beginners Guide to Commodities Futures Trading in India

How Understanding Your Customers Can Help You Create Copy That Sells

No matter how good your product is, if you can't convey its value to potential customers, they'll never experience what you've created.
That's why sales pages are so important. With the right copy, you can give visitors a clear understanding of what they'll get and why it's valuable.
Not too long ago, our company, Feast, was failing in that regard. We offer a program to help busy people get into the habit of cooking. Late last summer, I asked a well-respected content marketer for feedback on our homepage. Following a lengthy pause, he remarked, "It's clear to me that your homepage reflects a lack of customer research."
He was right. Our homepage offered little to no context explaining why someone should feel compelled to purchase a class. Our sales, accordingly, were lacking.
With this in mind, my cofounder, David, and I returned to the drawing board.
After a lot of research, including surveying existing customers and looking at their Facebook likes and interests, we made a list of products and businesses that we thought overlapped with our potential customers. As a company focused on health and behavioral change, these included Weight Watchers, CrossFit, Tim Ferriss's 4 Hour Workweek and 4 Hour Body, and Ramit Sethi's I Will Teach You To Be Rich Earn 1K and Find Your Dream Job.
To learn how to write an effective sales page, we dove into the copy of these similar content-focused programs. We took a good, hard look at the language the websites use to sell products, and we found there are 5 techniques consistent among all of them.
We incorporated all 5 of the techniques into a new, long-form sales page.
#1: The Hook - Use the customer's words, not yours, to describe their problem
You know what it's like when you're reading something and you realize, "Whoa, this describes me to a T."
Seeing yourself in the text compels you to read further. Maybe pass it along to a friend. Maybe share it with all of your friends.
We like content that feels tailored to us. We want our opinions to be validated (or changed through education) by what we read. The New York Times's "Psychology of Sharing" study found that 68% of medium-to-heavy social sharers share content "to give people a better sense of who they are and what they care about."
This is why BuzzFeed writes articles like "26 Things That Only Anxious People Will Relate To" or "21 Things That Inevitably Happen When You Work in an Office."
The best way to keep a potential customer from immediately exiting the page is to talk about them, not you. A good mental check is to look at how many times you use the word "you" instead of "I" or "we."
Look at the following examples. Notice that the customer, not the company, is the focus. Also, notice that you can imagine who this language is tailored to just by reading the opening sentence.
Read more at ---http://www.entrepreneur.com/article/230973

10 Highly Effective Study Habits

By JOHN M. GROHOL, PSY.D.

Pages: 1 2 3All
Students grapple with many issues in their lives, and because of all of the competing things for your attention, it’s hard to concentrate on studying. And yet if you’re in school, you have to do at least a little studying in order to progress from year to year. The key to effective studying isn’t cramming or studying longer, but studying smarter. You can begin studying smarter with these ten proven and effective study habits.

1. How you approach studying matters

Too many people look at studying as a necessary task, not an enjoyment or opportunity to learn. That’s fine, but researchers have found that how you approach something matters almost as much as what you do. Being in the right mindset is important in order to study smarter.

Sometimes you can’t “force” yourself to be in the right mindset, and it is during such times you should simply avoid studying. If you’re distracted by a relationship issue, an upcoming game, or finishing an important project, then studying is just going to be an exercise in frustration. Come back to it when you’re not focused (or obsessed!) by something else going on in your life.

Way to help improve your study mindset:

Aim to think positively when you study, and remind yourself of your skills and abilities.
Avoid catastrophic thinking. Instead of thinking, “I’m a mess, I’ll never have enough time to study for this exam,” look at it like, “I may be a little late to study as much as I’d like, but since I’m doing it now, I’ll get most of it done.”
Avoid absolute thinking. Instead of thinking “I always mess things up,” the more objective view is, “I didn’t do so well that time, what can I do to improve?”
Avoid comparing yourself with others, because you usually just end up feeling bad about yourself.
2. Where you study is important

A lot of people make the mistake of studying in a place that really isn’t conducive to concentrating. A place with a lot of distractions makes for a poor study area. If you try and study in your dorm room, for instance, you may find the computer, TV, or a roommate more interesting than the reading material you’re trying to digest.

The library, a nook in a student lounge or study hall, or a quiet coffee house are good places to check out. Make sure to choose the quiet areas in these places, not the loud, central gathering areas. Investigate multiple places on-campus and off-campus, don’t just pick the first one your find as “good enough” for your needs and habits. Finding an ideal study place is important, because it’s one you can reliably count on for the next few years.

3. Bring everything you need, nothing you don’t

Unfortunately, when you find an ideal place to study, sometimes people bring things they don’t need. For instance, while it may seem ideal to type notes into a computer to refer back to later, computers are a powerful distraction for many people because they can do so many different things. Playing games, going online, IM’ing, surfing the Web, and answering emails are all wonderful distractions that have nothing to do with studying. So ask yourself whether you really need a computer to take notes, or whether you can make do with the old-fashioned paper and pen or pencil.

Don’t forget the things you need to study for the class, exam or paper you’re focusing on for the study session. Nothing is more time-consuming and wasteful than having to run back and forth regularly because you forget an important book, paper, or some other resource you need to be successful. If you study best with your favorite music playing, make sure your iPod is with you.

Top five reasons why employees join and stay with organizations

1. MAR

   6

   
   

   David Witt / July 15, 2012
   A new Towers Watson research paper is shedding some light on what attracts employees to an organization (and what keeps them there after they’ve joined.)  The 2012 Global Workforce Study includes responses from 32,000 employees in 29 markets around the world.
   
   Here’s what people said attracts them to an organization and what would cause them to leave.
   
   Rank Attraction Retention
   1 Base pay / Salary Base pay / Salary
   2 Job security Career advancement opportunities
   3 Career advancement opportunities Relationship with supervisor / manager
   4 Convenient work location Trust / confidence in senior leadership
   5 Learning and development opportunities Manage / limit work-related stress
   Adapted from Top Five  Global Drivers of Attraction, Retention and Sustainable Engagement           Towers Watson 2012 Global Workforce Study At A Glance
   .
   
   The study also looks at the factors that create an engaging work environment.  It’s interesting to note that Towers Watson has expanded their definition of employee engagement—which they are calling “sustainable engagement”—to include enablement (having the tools, resources and support to do their job effectively), as well as energy (which means a work environment that actively supports employees’ well-being.)
   
   Overall, the study showed that:
   
   Only 35% of workers rate high in all three areas and are engaged, energized and enabled.
   22% are classified as unsupported, meaning they display traditional engagement, but lack the enablement and/or energy required for sustainable engagement.
   17% are detached, meaning they feel enabled and/or energized, but are not willing to go the extra mile.
   26% are completely disengaged, with less favorable scores for all three aspects of sustainable engagement.
   Wondering where to get started in addressing some of these factors in your organization?
   
   Abhishek Mittal, a senior consultant with Towers Watson in Singapore shares some possibilities for specifically addressing the enablement aspect of sustainable engagement in a separate, but related article, Building a Sustainable Engagement Strategy.
   
   In the article, published late last year, he describes a Towers Watson study with a large Asian bank that identified:
   
   “The analysis of over 300 branches found that the direct manager has a large impact on ‘enabling’ employees. When we look at branches where employees are more satisfied with their managers on a range of parameters, the employees tend to feel much more well-supported or enabled to deliver in their roles. Their perceptions about work resources, tools, condition and work organisation are much stronger than other branches. In turn, branches with more “enabled” employees clearly have a higher percentage of engaged customers. And, we saw clear links between engaged customers and higher target achievement on branch-level operating profits.”

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   26

   Top 10 Reasons Salespeople Fail 

   Top 10 Reasons Salespeople Fail
   by Jacques Werth
   ©All Rights Reserved

   We studied how the Top One Percent of Salespeople in 23 industries actually sell. They earn more than the average CEO, yet they seldom work as long, nor as hard. Almost all of the Top 1% utilize a consistent sales process with all their prospects and customers. Most of them print out their sales process in questionnaire format so that they do not have to memorize anything. That way, they can focus all of their attention on their prospects, rather than thinking about their next question or the next step in their sales process.
   We have also studied how most of the other 99% of salespeople actually sell. Most of what they do is in direct opposition to how the Top 1% sell.
   1. Most salespeople don’t prospect efficiently, effectively and enjoyably. (See my previous article, “Top 10 Tips for Prospecting Success".) Therefore, they spend most of their selling time with prospects who will not buy.
   2. Most salespeople do not utilize a consistently effective sales process. Therefore, each sales opportunity is handled differently, based on what they are comfortable doing. Their results are hit or miss. The Top 1% consistently do what has the highest probability of producing high closing rates.
   3. Most salespeople believe that their primary function is to persuade and convince prospects to buy their products and services. Therefore, they utilize manipulative persuasion tactics, which most prospects resent. That creates sales resistance and results in low closing rates. The Top 1% know that persuasion and convincing are obsolete sales tactics. They utilize selling tactics that are compatible with the way the human mind works. 
   4. Most salespeople fail to get a conditional commitment to do business at the beginning of the sales process. Therefore, they waste too much time with prospects that have no commitment to buy.
   5. Most salespeople neglect to determine the exact buying intentions of their prospects, including what their financial capacity is, when the purchase will occur, who makes the final decisions, etc. Therefore, they spend too much time and resources on low probability prospects.
   6. Most salespeople attempt to do what they call “building rapport." However, what they are really doing is trying to get the prospects to like them, which is an inherently manipulative process. Most prospects are far more concerned about whether they can trust and respect you. Therefore, you must learn how to immediately develop that kind of a relationship.
   7. Most salespeople do “sales presentations,” rather than determining what their prospect wants, and why. Therefore, their prospects feel neglected and disrespected.
   8. Most salespeople close at the end of their sales process. Top salespeople start closing at the beginning of their sales process – as in item 4 above – and continue to close throughout the process, as many as thirty times. The sum of all those commitments adds up to a relaxed, no-pressure close.
   9. Most salespeople learn a few techniques for “overcoming objections” which are largely Manipulative Rhetoric. Top salespeople eliminate almost all objections with their sales process.
   
   10. Most salespeople are locked into old beliefs about selling. Therefore, when they try to improve, they only improve on what they already know. That can only result in small incremental improvements. Top salespeople look to make dramatic changes in their sales process in order to get major increases in their sales productivity.

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   26

   10 points to succeed in Business for Sales Person 

   1. Start with a highly targeted prospecting list, consisting of people or companies that are most likely to buy your type of products and services. Use a highly reputable list broker to find such a list. The cost should be no more than 25¢ per name. Start with a list of no more than 500 names. You cannot afford to develop your own list, unless you already have a book of business. In that case, call your existing customers as if they are new prospects.  

   2. Call every name on your list every 3-4 weeks. Understand that only a small percentage of your list will be ready to buy the first time that you call. Many more will be ready each successive time that you call. Most prospects will not want to meet with you until you have presented prospecting offers at least three times.

   3. Present a “prospecting offer” of no more than 45 words that clearly states who you are, what you are selling, and two features of your product or service. Finish up with “Is that what you want?” Each time you call, change the two features. That will prevent most prospects from getting annoyed. It will also eliminate most of the rejection that is caused by traditional cold calling.

   4. If the prospect says “No” or “I am not interested,” you say “Okay, good bye.” Do not press for an appointment. Do not try to engage the prospect in a conversation or ask any questions. That will be the most pleasant sales call they ever get. It will assure that less than 1% of the prospects will ask you not to call again.

   5. Schedule your prospecting sessions for 3½ hours. Take a fifteen-minute break between each hour. That is more productive than five prospecting sessions of one hour each.

   6. Tape yourself. Use a tape recorder with an open microphone to tape your side of each call. Start the tape when the prospect answers. Listen to how you sound. The goal is to hear yourself using your usual conversational tones. Do not try to sound like a professional salesperson. Do not come across as overly enthusiastic, unusually friendly or enticing. Just relax and present your offer without persuasion.

   7. Always be in a "Disqualification" mode. Be determined to spend your selling time only with High Probability Prospects. Disqualify low probability prospects quickly and courteously. Don’t allow desperation or anxiousness to deter you from that mission.

   8. Accept the fact that prospecting really is a “numbers game.” The most important numbers are your Dials Per Hour and the ratio of prospecting Offers to Dials.

   9. Keep accurate records of your prospecting sessions. We have trained thousands of salespeople to be successful prospectors. The most successful keep accurate records. The act of keeping records will cause your subconscious mind to constantly improve your results.

   10. Telephone prospecting is the most productive way to build up your sales volume, with very little up-front expense and a minimum of marketing expertise. Start with telephone prospecting, and eventually you will get so many referrals from your existing customers that you will need to get an assistant to do your prospecting for you.

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4. FEB

   26

   7 steps to optimize your marketing team 

   If you follow the MarketingExperiments blog, you know that small tweaks to a site can make a huge difference in conversion rates. Transitioning a site that is cluttered with information to one that makes sure the reader knows where they are, what they can do, and clearly communicates your value proposition can transition an ordinary site into an exceptional one.

   It can make the difference between mediocrity and excellence — failure and success.

   While researching and writing the MarketingSherpa 2012 Executive Guide to Marketing Personnel, we discovered some critical keys for optimizing a department the same way we optimize a webpage.

   According to the executive guide’s results, 80% of marketing departments worldwide are using some sort of assessment analytics to identify those marketers who have the competence and character to do the job and do it well. The challenge is that this is as far as most marketing departments go with their people.

   
   

   This is where a marketing manager or CMO has to step in and provide clarity for his/her marketers

   You do this in similar ways to testing and optimizing a webpage. You work with each page (or in this case, person) and identify its unique characteristics, and then focus on conversion (which in this case is your employee or team member completing the necessary tasks to make your organization successful). Here are the steps:

   1. Set departmental goals but individualize them for each marketer. Illustrate how their individual accomplishments will help the department and the company as a whole. Then identify their unique behavior/value traits to motivate them to accomplish those goals with their unique cognitive approach. This will provide the mental incentive for them to perform.

   2. Provide examples of how their mind and skill sets will help them accomplish the goals and then praise them in departmental meetings when the intermediate goals are accomplished. This reinforces the value on their individual capacities, which a marketer values above all else. Why? Because it positions that individual marketer as someone with unique values and establishes their credibility with other team members.

   3. Don’t micromanage your marketers. The one common trait of marketers is that they enjoy making their own decisions, and having the freedom to create and achieve their goals their way. Let them do that outside of the normal training and developmental sessions (which are a must). Give them the freedom to make mistakes so they will learn and develop competency more rapidly.

   4. Deal with issues/problems IMMEDIATELY. Marketers envision themselves as problem solvers — out there leading the pack in ways others cannot. As a manager, if you do not develop an atmosphere of openness and willingness, you are not addressing a key element of the marketer’s personality — communication. According to research for our executive guide, marketers are 19% more communicative than the average person — talk to them and let them talk.

   5. Tell them you want them to succeed and how they can obtain advancement/promotion. A wise man once said: “Where there is no vision, the people perish!” This is especially true of marketers. They pride themselves on vision and success. When a manager does not provide a career path or vision, it is only a matter of time before your marketer finds one — somewhere else.

   6. Instill the team spirit in each member of your department. Marketers are independent by nature, especially those specialists who are highly analytical and objective. To lead people, sometimes you must walk behind them, giving them their moment to shine. You can accomplish that if you don’t care who gets the credit. Help each member create their own identity and show them how that identity helps make up a dynamic team.

   7. Be consistent and fair. While each marketer is going to be unique and require a different verbal and mental approach to management, be consistent in the way you deal with departmental and individual issues. Praise publically and counsel/reprimand privately. Use your knowledge of their individual dynamics to the max. Understand their motivations and use those motivations to make your department excellent.

   Posted 1 week ago by Business.Chanakya - Green Life Consultancy

     

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5. FEB

   26

   How to Reduce employee turn over and Hiring tips 

   If you want to have an effective hiring campaign, you have to think long term. When hiring new employees, it can be difficult to consider how they will benefit your organization for the long haul. Fortunately, there are a variety of ways to make sure you pick the right employees who will stay with your company. The following are instructions on how to prevent quick employee turn-around.
   
   Don't hire out of desperation. Do not just hire an employee because you needed someone to fill the position yesterday. That is what temporary employees are for. If you are looking for someone to fill the position long term, it is best to take some time to do your research. Gather as much information as you can about a job applicant. Information you would need is contact information for personal and business references, a list of past and present employers, social security number, birth date and more. These items will help you complete reference checks and to perform background checks to find out about any past criminal activity. Call on a reference. You are never too busy for that.
   
   Offer skill testing. If you want to decrease employee turn-around, you can perform skill tests on your job applicants. You can either do this directly through your human resource department or you can contract this responsibility out to a job placement agency. This is one of the tools that will help you determine whether you have found the best fit for each position your company has open. Not only that, but it also cuts down on your new applicant recruitment costs. Every company has some form of testing or verification. Have a competition with it or an incentive.
   
   Profile For Temperament. Each job description should include a consideration of the social aspects of the job. Is the job task oriented or people oriented? Does the job require much interaction with the public? With other co-workers? Temperament profiles can predict which people are best suited for different types of work. Placing people with the right temperament for a particular job can go a long way toward creating stability.
   
   Pay competitive. If you've gone through the trouble of finding great candidates, you want to make sure you can persuade them to come on board and have them stay. Money is not the number one reason people come to a company or leave a company.
   Show appreciation. Many employees almost always know when they are doing a job wrong. However, these same employees very rarely ever hear from their employers when they are doing their job right. Encourage your employees by saying kind words to them, and telling how much of a good job they are doing. If you do that, they will be more likely to accept any words of advice on how to improve their work later on.
   
   Level the workload. Employees often leave companies because they feel overworked. It's frequently less expensive to hire an additional person, even part-time, than it is to replace a seasoned staff member. Often we complain about an individuals performance but no action is taken. That hurts existing employee morale as well.
   
   Hold regular review sessions. When employees are closely attached to their management team, they are more likely to feel involved. More involved employees tend to perform at a higher level and are more likely to achieve longer tenure. Talk to your employees. Keep them informed of new policies and procedures. Don't keep secrets. An informed and educated employee is much more effective.
   
   Do exit interviews. Labor laws suggest that we cannot hold a person from leaving. When an employee goes, he/she just has to go. It will be very beneficial to know the cause of why the employee chose to leave. Possible factors may be: a better job offer, pursuit for growth, poor colleague relationships, below average compensation, dislike for the nature of work, etc. Knowing what problems to address, and taking action on them, will eventually lessen turnover rates in the future.
   
   
   
   
   

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6. FEB

   25

   Why You Hire me 

   WHY YOU SHOULD HIRE ME

   
   

   
   

   I'm a hardworking and I have a good attitude. I'm also effective.

   
   

   I'm not only qualified for this job due to my experiences, but also because of the positive attitudes that I have towards the tasks given to me. I take good care of my responsibilities so if you are giving this position to me, then think of it as a great investment.

   
   

   I'm ready to earn what I deserve.

   
   

   I bring good things to the table. I am an achiever. I am a hardworking person, but I'm also efficient. I'm not the man who spends 5 hours on one thing, I'm the man who spends 5 hours doing 20 things, because I am organized and I know what I'm doing. Finally, I'm a talker and a doer.

   
   

   I am very motivated to do this job- it's my dream. If you hire me, I will do my best to exceed your highest expectations.

   
   

   You should hire me not just because I have the skills but also because I have the potential to develop my skills from experience. I can handle my responsibilities very well.

   
   

   You have to tell me why I should work for you, because there are many other firms that would want me.
7.